“People want to support a winning organization not a whining organization.”
5. Have regular giving programs for small, medium, and large donors.
When people have decided that they appreciate a certain charity, they are very often happy to make gifts on an annual basis. Make sure to have a well-timed, well-supported campaign for each type of donor every year. Most givers will start with smaller gifts, and when they are financially able, they will make larger gifts. Do not underestimate the ability of people of seemingly moderate means to make very generous donations at certain points in life. Treat all of your donors well and remember to thank them regularly.
6. Have specialty programs that attract a certain type of donor
Many organizations have had considerable success with running regular golf tournaments, charity runs, bike rides, book sales, rummage sales, or annual raffles and draws. There are different types of donors who like to support in the way that feels best for the donor. Make sure you have a variety of giving options for your potential donors. You can also raise funds by planning trips or cruises in which each person’s fare includes a fundraising portion for the organization. The trip projects also provide a good way to develop relationships with potential donors, who also become friends in the process.